next media accelerator kicks off second round. – with the aim of investing in up to 100 media start-ups from Europe and Israel

The next media accelerator  in Hamburg will commence its next stage on July 1, 2017 with much larger financial resources and a wider investor community. The support program was founded by dpa Deutsche Presse-Agentur for international entrepreneurs with business ideas for media content, advertising, technology and service provision. The initiative has already supported 19 start-ups from ten countries and acquired equity in the past two years. In some cases, follow-up financing in millions of dollars was secured from international investors, including from the USA.

In the second stage, the management team (headed by CEO Dirk Zeiler) plans to further expand its position as Europe’s leading independent accelerator for media-orientated start-ups and to support up to 100 start-up teams. More than 20 investors have got involved, from media companies to regional publishers, news agencies and technology and service providers – from Germany and abroad. Amongst them are (besides dpa itself) “Der Spiegel”, “Die Zeit”,, Axel Springer Digital Ventures, Funke, Madsack, Syzygy, Performance Interactive Alliance, various regional newspaper houses and Hamburger Sparkasse (Haspa). From Austria are Russmedia and the APA Austria Press Agency.

Building on its existing successes, next media accelerator (nma) is now widening its scope. Startups can apply twice a year for the six-month program and receive not only intensive mentoring support, but also up to 50,000 euros for a maximum of ten percent company shares. This independent accelerator model for media and advertising is unique in Europe.

With the nma’s “Easy Testing” concept, the accelerator ensures that selected start-ups can test their products and services at an early stage with established companies for market-readiness. In this way, entrepreneurs can secure their first customer references and improve their products with professional feedback. In turn, the media organizations involved will gain valuable insights into new technologies and innovations.

“We are very pleased with our great popularity within the media and advertising industry, extending even outside of Germany. After we started with nine well-known partners in 2015, we were able to convince other renowned investors to get involved with nma 2”, says Peter Kropsch, CEO of dpa. “For dpa, it is particularly important that the nma, with its young entrepreneurs, is a strong innovation partner for our shareholders and customers.”

“Over the past two years, the nma has become a firm fixture in the European start-up scene”, says nma-CEO Zeiler. “Our goal is to be the first contact for the best young media founders from Europe and Israel.” Zeiler, Nico Lumma and Meinolf Ellers – also the chief digital officer of the dpa – are jointly managing the nma. They are supported by program manager Sabela Garcia Cuesta.

Until the end of 2017, interested investors will have the opportunity to participate in next media accelerator’s second funding round.

“We are open to national and international companies in the media, advertising, technology and services sectors who want to invest between at least 200,000 and a maximum of 1 million euros. It is not decisive whether these companies are large and well-known, rather whether they are willing to work with the nma start-ups and test and use their products”, says Bodo Kraeter, Managing Partner of the advisory Skillnet, who is responsible for fundraising.

Partners will be given access to the comprehensive application documents from hundreds of media-oriented start-ups from across Europe within the framework of the nma selection process, and will become shareholders in the start-ups selected by the nma.


About nma

The next media accelerator, founded in Hamburg in 2015, supports media start-ups from across Europe with a six-month intensive program and up to 50,000 euros. Participating teams benefit from the large nma network and direct contacts with leading companies in the media and advertising industry. The nma was founded by the dpa. Find more about nma at


About dpa

The German Press Agency dpa is a trusted, accurate and independent provider of digital and multimedia news content. It is market leader in daily news provision in Germany, reporting on events from within and without the country. Our customers benefit from an extensive global network of correspondents and editors maintained by Germany’s leading news wire. News reporting is completely free of external influence, which guarantees that coverage lives up to the strict requirements of the dpa charter: that reporting must be free of bias and unfettered by political, economic or governmental ideologies. Print media, radio stations, online and mobile communication providers in more than 100 countries rely on this journalistic excellence around the clock. Among dpa clients are parliaments, governmental and non-governmental organisations as well as businesses and public relations agencies. They all derive news content from the wide range of products and services provided by the dpa group of companies.

For information in German please go here .